![]() The TED website describes Gladwell as a “pop R&D gumshoe”-not a bad way of describing his unconventional journalistic career. With his eloquence, easy humor, and concision, Gladwell is a natural for the TED format. Gladwell is a frequent guest at “TED Talks,” the popular program that invites speakers in the fields technology, entertainment, and design to deliver their ideas in 18 minutes or less. In a 2013 interview, Gladwell admitted that he was “too in love with the broken-windows notion,” and added that he was “so enamored by the metaphorical simplicity of that idea that I overstated its importance.” ![]() His 2000 bestseller, The Tipping Point, was credited with popularizing (and even glamorizing) the controversial “broken window theory” of law enforcement-a strategy for cracking down on crime that has been praised for reducing the crime rate but criticized for violating basic rights and civil liberties. Blink is a book about how we think without thinking, about choices that seem to be made in an instant-in the blink of an eye-that actually aren't as simple as they seem. Abstract In this book Malcolm Gladwell revolutionizes the way we understand the world within. ![]() Malcolm Gladwell is the first to admit that he’s made mistakes. Blink: The power of thinking without thinking. ![]()
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